Mobile App Development

Majority of today’s smartphones are either based on Apple’s iOS or Google’s Android operating system. Both have a lot of advantages and disadvantages but we are going to focus on the latter in this article.

What is Android?

Tech giant Google has developed Android as a mobile operating system widely used by smartphones today. It was developed from a modified Linux kernel and more open source software. The operating system itself is also open-sourced which means any developer can tinker with it and make their own adjustments.

Android is also used as an operating system for other mobile devices. Google has already developed Android TV, Wear OS, and Android Auto for automotive vehicles. There are also smaller versions of Android that are designed for digital cameras, game consoles, and other gadgets.

History of the Android Operating System

Android has undergone many improvements over the past decade or so. It was first conceived by Android Inc, which was acquired by Google in 2005. The first version of the Android operating system was officially unveiled to the public way back in 2007. A year later, the first commercial mobile device which used Android was released; the HTC Dream.

Android was also developed to compete with other mobile operating systems such as Symbian, iOS, and the BlackBerry OS. Android’s source code is also known as the Android Open Source Project (AOSP).

There have been a lot of Android versions released for smartphones already. The latest of which is Android 9 or popularly known as Android Pie. The versions follow the alphabet and is named after something sweet:

  • Android 1.6 Donut
  • Android 2.1 Eclair
  • Android 2.2 Froyo
  • Android 2.3 Gingerbread
  • Android 3.0 Honeycomb
  • Android 4.0 Ice Cream Sandwich
  • Android 4.1 KitKat
  • Android 5.0 Lollipop
  • Android 6.0 Marshmallow
  • Android 7.0 Nougat
  • Android 8.0 Oreo
  • Android 9.0 Pie

Advantages of Android for Businesses

Whether you are a developer or a business owner, you need to determine first why you would want to build an app. Another important factor to consider is the operating system.

There are a lot of advantages for why Android should be chosen as the platform for developing a mobile app.

Market Share

Android has always dominated the market share for smartphones across the globe. IDC reports that Android had 84.6 percent of the global market share in 2016 and that increased to 85.1 percent in the succeeding year. Apple’s iOS only had 14.7 percent for both 2016 and 2017. There are some smaller operating systems that had less than 1 percent for their global market share.

IDC states: “Android’s smartphone share will hover around 85% share throughout the forecast. Volumes are expected to grow at a five-year CAGR of 2.4%, with shipments approaching 1.41 billion in 2022.

Among the more interesting trends happening with Android shipments is that average selling prices (ASPs) are growing at a double-digit pace. IDC expects Android ASPs to grow 11.4% in 2018 to $262, up from $235 in 2017.

IDC expects this upward trajectory to continue through the forecast, but at a more tempered low single-digit rate from 2019 and beyond. This is a sign of many OEMs slowly migrating their user base upstream to the slightly more expensive handsets.

Overall this is a positive sign that consumers are seeing the benefits of moving to a slightly more premium device than they likely previously owned. The broad range of colors, screen sizes, features, and brands are a large catalyst for this movement.”

If you are going to develop and release an app for smartphones, it would be foolish to just release it on iOS considering the number of Android smartphone users across the globe.

While not everyone will download your app, it should still be worth noting that the sheer volume of Android users are potential users of your app as well.

Having your business accessible for most devices will also increase brand recognition and overall brand sentiment. This means that people will look at your brand and/or business as more relatable and considerate.

The more users you have, the better your chances are at converting them into paying customers as well. For apps that use ads for their income generation, more users will mean more income as well.


Since Android is part of an open-source project, there are a lot of cross platform solutions as well. In fact, Native Android apps can easily be ported to other available operating systems for mobile such as Ubuntu, Symbian, and Windows 10 devices.

In fact, Microsoft is also open to porting Android apps to their devices without any additional charge or hoops to get through first. This easily opens up more users to use your app as well as having more devices thus increasing the user’s choices as well.

Approval of Apps

After developing your app, publishing is the next step. The Google Play Store is a bit lenient when it comes to publishing apps on their marketplace. This means that you will be able to get more users ahead of time compared to publishing apps on the Apple app store. A delay of a day or two can severely affect the sales or download counts for your mobile app.

Cheaper Cost

Since Android is open-sourced, the software development kit is essentially free. There is no need to purchase any other software or license in order to develop an Android app. Overall cost will be lower compared to developing other apps on other platforms.

Easier Integration

There are a lot of Android features that can easily allow an app to be integrated with other apps. One such application is for social media networks. An app that may need a login can just be integrated to allow Facebook logins and such.

This is faster and easier for both the developers and the users of the app, which paves the way for a better user experience overall. Such integrations also do not cost a thing except for a bit of time understanding and implementing them.

Better user experience for the users also means that the app will most likely be received well by the public. More users will be inclined to download and use the app especially if there are a lot of positive reviews on the Google Play Store.

Faster Customization

The Android operating system is also highly customizable from the get-go. Developers would not need to create complicated designs to improve the user interface for their apps.

The Android SDK already has a plethora of customization options for free. All the developers have to do is to choose some settings to set their desired look for the app. Of course, a properly-designed Android app will always work better for the user.

Easy Adoption

Mobile app programmers and developers can easily learn how to make an Android app. The SDK heavily uses the Java programming language which is fairly common for developers. A range of libraries also help in making the Android apps as robust as possible with Java directing the ship.

Robust Hardware

There are already a lot of budget smartphones that can still go toe-to-toe with flagship models. This means that developers would not have any problems optimizing their apps for all kinds of models in the market. Unless it’s a heavy app such as a 3D mobile game, developers need not worry about making super optimized apps for their market.

Every year, most smartphone manufacturers release new models of their phones. Some still support their older models by sending out regular software updates. This means that there is still a huge number of old Android smartphones that will be able to run a developer’s app.

Overall Faster Development

By development, we mean the whole Android ecosystem. There are a lot of smartphones being developed and launched every year. Most people upgrade their phones or at least use Android for their daily drivers. This means that there is no slowdown in the adoption of Android for mobile users. This ensures that you will have a steady supply of users that can download and use your app.

Since the SDK is also open-sourced, there are a lot of experts out there that can easily help in troubleshooting problems during development or even during the production stage. Even older versions of Android can still handle new apps with ease unless there is a specific function that is supported by the older versions of Android.

Developing mobile apps can take time even with a capable team. It can be costly in the long run if the client will be hiring full-time employees just to finish a single app. One good solution is to Galaxy Weblinks mobile app development for Android. The company has a talented team of Android mobile developers ready to take on any project.

Galaxy Weblinks is more affordable and is often times more efficient than having to go out and hire full-time developers. It can actually help save money while still getting all the work done without compromising the quality and timeline.

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Surabhi C.

Surabhi C.

Skilled in Writing Tech related Content.